The AAA team touts its email marketing campaigns as having great responses. Recent evaluations show a 98% delivery success rate. Additionally, the email open rate is consistently in the double digits, where the industry average of 8% is considered to be a win. In addition, AAA has had no hard bounce results from their email campaigns, with 20% of their candidate options clearly attributed to Market Pro’s accurate data.

Overall, AAA categorizes its partnership with MarketPro as a success and views the team as a consistent, trustworthy resource.

The unique industry datasets provided by MarketPro Retirement’s NEXUS network combined with enriched DC-focused advisor profiles provided a holistic view into a DC landscape that “was life changing”.

This enabled deeper market intelligence and greater transparency for asset managers and other retirement-focused stakeholders.

Morningstar has come to appreciate just how much the MarketPro team understands about the financial services industry. The company has benefitted from MarketPro’s ability to take data from a variety of sources and simplify it to promote efficient growth.

MarketPro has enabled Morningstar to significantly increase their ROI.